Configuring SPF, DKIM, and DMARC for Brevo (formerly Sendinblue)

Brevo is a digital marketing platform that caters to the marketing and communication needs of businesses. Its suite of tools and services includes email marketing, SMS marketing, marketing automation, CRM, landing pages, Facebook ads, and much more.  If you use Brevo for email marketing, then deploying SPF, DKIM, and DMARC or making changes to the…

What is the ‘554 5.7.5’ permanent error in DMARC and how to fix it?

The response from the remote server was: Have you been receiving this error message lately? If so, then your DMARC has an issue – it has encountered a “554 5.7.5 Permanent Error Evaluating DMARC Policy” error when sending emails. This triggers the email delivery process, ultimately causing emails to either land in spam folders or…

Troubleshooting the ‘SPF alignment failed’ error for unaffected email authentication and delivery

Troubleshooting the ‘SPF alignment failed’ error for unaffected email authentication and delivery

When you create an SPF record, the most important step you perform is mentioning all the mail servers or IP addresses allowed to send emails as your brand’s representatives. So, when the domains in the ‘From’ address and the ‘Envelope From’ address, also known as ‘Return-Path;’ match, SPF alignment passes. In simpler words, SPF alignment…

Reasons for Code 550 SPF Check Failed Error and How to Fix it?

Domain owners may often come across the ‘550 SPF check failed’ error, which is generally triggered by the absence of a valid SPF record in the domain’s DNS. It also occurs if there is an invalid record present in the DNS of your domain.  It’s a configurational error that can be fixed at the sender’s…

Setting Up Sender Policy Framework for Amazon SES

Amazon Simple Email Service, or SES, is a cloud-based email-sending service developed for businesses that send marketing, notification, and transactional emails. Regardless of the types of emails you send, it’s crucial to protect them from threat actors. Without proper protection, illegitimate emails sent on your behalf could end up in the inboxes of recipients, potentially…

New Update: DMARC to be Mandatory for PCI DSS Compliance by 2025 

New Update: DMARC to be Mandatory for PCI DSS Compliance by 2025 

Here’s a harsh truth- your customers’ card transactions are not as secure as you might think. Even though card payments have opened up new avenues in the business world, there exists a problem! This payment method puts your customers at risk of credit card theft and jeopardizes the credibility of your business. Given the current…

How Does DNS Packet Fragmentation Affect the Sender Policy Framework?

For network administrators, understanding DNS packet fragmentation is crucial. When a DNS response packet is large and unable to fit within the MTU size, it’s divided into smaller fragments. MTU, or the maximum transmission unit, is the largest size of a packet or frame that can be sent across a data link. This process affects…

What is an SPF Record Flattener and Why Should you Consider Using it for Your Domain?

If your domain is already protected with the Sender Policy Framework (SPF) and you regularly update and monitor your SPF records, then we are sure you must be aware of the SPF lookup limit. But do you know how to get rid of this problem and stay within the lookup limit to avoid invalidation of…

When Should You Rotate Your DKIM Keys?

DKIM key rotation is an important security measure that ensures your DKIM records and email ecosystem aren’t exploited for long if keys are compromised. While the frequency of rotation depends on the nature of your organization, the complexity level of your email infrastructure, the availability of resources, etc., it’s suggested that you rotate them at…