Implementing DMARC is the right way to gain visibility and maintain GDPR compliance

Implementing DMARC is the right way to gain visibility and maintain GDPR compliance

GDPR (General Data Protection Regulation) is the European compliance that came into effect in 2018. It aims to protect the personal data of European residents by helping them with a broader view of how their personal data is collected, processed, and stored by government and private organizations. GDPR is a complicated compliance that requires the…

Merging multiple SPF records into one to avoid the PermError

Merging multiple SPF records into one to avoid the PermError

Having multiple SPF records for a domain results in the PermError, which indicates a fundamental problem with the configurations and violation of the SPF specifications. Moreover, multiple SPF records confuse mail servers, triggering false positives and impacting email engagement rates. SPF requires all mechanisms and qualifiers to be in one TXT record, which shouldn’t exceed…

Understanding the concept of wildcarding in Sender Policy Framework

Integrating wildcard in your SPF record minimizes the risk of impersonation of your domain or subdomain. A wildcard DNS record with * acts as a catch-all for any subdomain that is not explicitly defined in DNS. It basically includes all possible subdomains of a domain.  How does wildcarding work in SPF? Wildcarding can simplify SPF…

Everything you should know about setting up BIMI for your domain

A typical user receives multiple emails a day, some of which are essential updates or personal messages, while others are marketing emails from various brands. In this crowded inbox, what are the odds that your email will stand out and strike a chord with the recipient? Let’s say it’s quite slim unless you add something…

What are BreakSPF attacks and how can you defend against them?

In today’s digital age, email is the most commonly used mode of communication. It is simple and quick, which is its greatest strength and biggest vulnerability. When emails were introduced, the focus was on functionality rather than security, which left gaps for malicious actors to exploit.  As emails became a frequent target for cybercriminals to…

Stay cyber vigilant this Black Friday

Black Friday sales are the perfect breeding ground for threat actors lurking to exploit excited shoppers. They trick innocent and less tech-savvy people into buying from fake e-commerce websites or sharing login credentials, credit card details, contact details, etc.  As per a report, one in three Americans have fallen victim to online holiday scams, with…

Understanding the use cases for SPF soft fail and hard fail

Understanding the use cases for SPF soft fail and hard fail

SPF works on two core components: soft fail and hard fail. Domain owners should understand the conditions under which each of these mechanisms works perfectly. A mindless implementation of mechanisms leads to poor email deliverability and sender reputation, impacting communication and brand integrity. While the soft fail mechanism is lenient, it leaves a security gap….

How to update an SPF record for added senders?

Creating an SPF record is a one-time job, but you have to keep updating it with new senders. In an SPF record, the term ‘sender’ refers to the IP addresses, domains, or mail servers you recognize and officially allow to be used for sending emails on behalf of your business.  These senders include direct IPs…

5 key contributors to the development of the Sender Policy Framework

“None of us is as smart as all of us.” — Ken Blanchard Sender Policy Framework (SPF) is an email authentication protocol created in the late 1990s that is still widely used worldwide. Its success lies in the fact that it’s an amalgamation of the efforts and brains of so many people who kept adding…

SPF Soft fail and hard fail in email marketing

SPF Soft fail and hard fail in email marketing

As of August 13, 2024, the United States is the world’s largest sender of spam emails, with as many as 8 billion of them sent daily. China and Germany are closely following, with 7.6 billion and 7.3 billion, respectively. Email-based phishing, spoofing, and BEC attacks are taking over the world. As per the IC3 Internet…